Lucy Siegle

Lucy Siegle is a leading UK journalist on environmental issues and ethical consumerism,

and a regular presenter on The One Show. She has a weekly column in the Observer and

created the paper’s Observer Ethical Awards (OEAs), which have been running for over

eight years. In September 2012, she directed and produced Green Cut, an acclaimed short

film on sustainable style. She is the author of To Die For: Is Fashion Wearing Out the

World?, an impassioned exposé of the inhumane and environmentally devastating story

behind the clothes we casually buy and wear. Lucy Siegle is co-founder of The Green

Carpet Challenge with Livia Firth. The pair launched a collection of handbags for Gucci at

Paris fashion Week for which the leather was sourced from the world’s first accredited zero

deforestation manufacturers in Brazil. @lucysiegle